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Dr. Giovanni Carlo Coppola

Dr. Giovanni Carlo Coppola



Phone +39.0966.45666


Graduated in economics and business at the University of Messina, discussing the thesis on the transformation of savings banks into joint stock companies; from the qualification to the profession he carries out the activity of accountant with a particular focus on the strategic and financial planning topic. Over the years he has specialised by attending several advanced training courses, including the Masterbank of Win The Bank srl, the 1st level Master FAST – Financial Advertising Storytelling Technique of the University of Pavia, the Master Strategic Route of Win The Bank srl, the Master in Credit Process Management from Leanus-InFinance, the course in Company Valuation by Ascheri Academy Ltd – London. He is a lecturer and speaker in advanced training courses, for professionals and entrepreneurs, in the topics of strategic and financial planning. He is the President of the ANEFI – a Corporate Financing Experts Association; Member of the Board of Directors of the Masterbank Business School and Director of the Research and Development Area of the same. For some time now he has been carrying out consultancy activities for companies in economic or financial difficulties,

redefining strategies to develop new businesses or enter new markets. Active for the development and drafting of the business plan and ready to seek useful solutions for companies when it is necessary to raise new capital or interface with credit institutions or new investors.

Skilled in the use of the Business Model Canvas, the Balanced Scorecard, the BCG Boston Consulting Group matrix, the SWOT, PrimoF, PESTEL, the 5 competitive forces and 7s models, the financial analyzes and the application of scoring models for determine the bankability of the company, the financial valuation models to determine the value of the companies and corporate assets and the forecast models for business plans. He assists the entrepreneur in defining the direction and the final goal to achieve, helping to reduce and contain strategic risks and consolidating and increasing the competitive advantage and business value. He deals with the management of the company treasury and the planning of financial flows, with forecast tools that allow the creation of treasury budgets and extremely reliable economic-financial projections. He helps the entrepreneur to discover in advance and solve, before it occurs, a potential business crisis that could lead to corporate insolvency and subsequent bankruptcy. He deals with the monitoring and improvement of creditworthiness, through the appropriate techniques of financial analysis and scoring, such as the models of Altman, Bhandari, Grover, etc. In addition, he provides assistance to the entrepreneur in the bank / business relationship through appropriate banking negotiation techniques, in the latter case he avails himself of the collaboration of legal specialists for the analysis of banking contracts and covenants. He assists companies in the field of bank negotiation, solving the problem of poor communication transparency between the company and banks (or other lenders), helping the entrepreneur to tell and make understand the business project to the bank interlocutor or any other investor.



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